Hacienda Online
SynchroNet was green long before it was trendy for companies to consider their impact on the environment.
The Hacienda-based global firm matches products with shipping containers to ensure that energy is not wasted moving empty containers back to their points of origin.
“Empty containers moving around means pollution,” Barbara Marsh-Wetherell, chief marketing officer, explained. “It means trucks and trains and ships creating pollution. The original founder said, ‘This is ridiculous. We need to make a change.’ ”
SynchroNet has two distinct parts of its business. The original part, SynchroNet Marine, was founded in 1996 strictly as a port-to-port business functioning solely on the water….
